Implementation of Audience Research

I wanted to make a post about the importance of our target audience research and how we've implemented the results and information we have acquired into our final opening.

One of the questions we asked in our questionnaire was "How would you describe a typical thriller?" with nearly 50% of people answering tense. As a result of this we have tried to create as well as build up as much tension as possible in a variety of ways such as POV shots of within our opening to bring a sense of mystery and unknown, keeping the audience drawn in questioning what is taking place. This is a clear example of how we've listen to our target audience and implemented their thoughts into our opening.

Another question we asked was "What factors would make you watch a thriller?" 85% of people who answered this question said that an appealing storyline. Once again as a result of this we have tried to create  complex narrative structure that our audience will enjoy and admire. We want our audience to be drawn into the opening throughout asking numerous questions and wondering what is happening or going to happen next. This is yet another example of how we've implemented our target audience research.

Finally we asked our target audience, "What makes a good thriller opening for you?" We had numerous replies but one read "Full of tension and suspense, doesn't give a lot away but slips in little clues and suspicious hints throughout with good and effective music" This particular response effectively sums up what we have tried to achieve with our thriller opening as we have included all of the above especially focusing on effective music and suspicious clues to help create tension and suspense throughout. Once again this another example of how we have listened to our target audience and implemented their thoughts and feelings.

In conclusion to this I believe listening to our target audience is vital to us as a group if we want our opening to be both effective and successful. From listening to our target audience I believe we have learnt a lot and now we can push on and cement their ideas in our opening further.